Redbubble’s Commitment to Quality

Redbubble is an open marketplace that welcomes all types of art and design. Our goal is to create a supportive community for artists and their customers. To maintain a standard of quality for everyone who shops on Redbubble, we classify seller accounts into different tiers.

Why Classification?

Redbubble classifies artists into different tiers – Standard, Premium, and Pro – to encourage them to create and promote unique products. Classification helps to maintain marketplace quality, provides unique support, and enables Redbubble to continuously evolve the platform and community. It also helps to identify accounts that may engage in behaviors that do not meet Redbubble’s standards for uniqueness and creativity. 

Understanding the Standard Tier

“A journey of a thousand miles begins with a single step.”

For many, being classified as Standard is simply a first step towards optimization and improvement. In addition to artists just starting out, Standard Tier classification also includes certain profiles that exhibit behavior or upload designs that do not meet a base level of quality or uniqueness as other tiers.

When referring to quality and uniqueness, we consider the following factors: 

• High volumes of low-effort or repetitive designs
• Using unmodified vector packs, clip art, or royalty-free images
• Low-resolution images
• Issues with file quality
• Lack of social proof (incomplete profile/bio, account information, and/or links to other sites) 

The goal is to establish a baseline for seller profiles on Redbubble. Excessive amounts of this type of content harms the overall marketplace experience by making it harder for customers to find what they’re looking for. It also reduces your chances for repeat purchases or positive reviews.

Behaviors That May Lead to a Standard Classification

Account classification is not based on a rigid set of criteria. We consider various factors to make fair decisions. In addition to the criteria above, here are some additional behaviors that may lead to an account being classified as Standard:

• Issues with product formatting (how designs are positioned on products)
• Not putting effort into creating new or unique content
• Using bots or bulk uploading tools
• Tag spamming or inaccurate information in titles and descriptions

Most importantly, incomplete accounts with very little information may initially be classified as Standard as we don’t have much to go on. The more context you provide up front, the better chance you have for Premium classification.

Supporting New and Emerging Artists

New accounts and emerging artists are not automatically classified as Standard. We love spotting rising stars and support them with more opportunities to build their audience – some of today’s top sellers started out this way. To increase your chances of being classified as Premium, make sure to upload your best, most unique work and share as much as possible on your profile including links to your social profiles – even if your social following is modest.

Our Commitment to Guidance and Support

Not only are we grateful for your decision to become a Redbubble Artist, we’re here to provide guidance for growth within our vibrant community. In addition to the links shared above, check out our Design Tips and Tricks page for an extensive collection of resources to develop your profile and optimize your Redbubble store.

You are welcome to reach out for more information about profile classification at any time by submitting a request to our Artist Support team. Thank you for joining our community! We look forward to seeing your creations.