Shop Talk

Introducing Artist Promotional Templates

With the holidays quickly approaching now is the perfect time to share your work on social media. Not only will people be looking for that special Halloween costume and stocking up on cookies—which is all year if you’re like us—but they’ll also be looking for unique artwork on a wide variety of products. To help with your promotional endeavors we’re very excited to announce our custom product mockup templates. To start off we have three templates available:

 Unisex Shirt, Women’s V-Neck, and one for laptop skins and stickers.

Let’s take a quick video tour of how these new templates work.

And if you’re more into words:

Start by opening one of the templates in Photoshop. As the templates rely on the use of Smart Objects, we suggest only using Photoshop unless you feel confident enough to use the templates in another image editor that can open psd files. Here’s a great list of alternatives.

Once you have the file open you’ll notice three layers starting from the top.

  1. Main Design: This is the smart object that contains your artwork. This is the main layer you’ll be using.
  2. Design Adjustments: This folder contains a copy of the smart object with some effects to help it fit the image.
  3. Background: This the main image featuring the blank products.

In order to add your design to the shirt mockups, double click the thumbnail of the smart object in layer #1. A new window will popup that will allow you to add your artwork. Here you can place your design file—make sure to hide any layer you don’t want showing—adjust it to size and then save using CMD+S on a MAC or Control + S on Win. Now if you look at the template your design is on the shirt. From here you can add any text you like to the mockup and share on social media.

The laptop mockup works in the same manner but with a couple changes. When you edit the contents of the smart object you’ll notice a color fill layer. This is so you can change the color of the background when you add art for a laptop skin, hide it if you’re adding stickers. To add stickers, simply place each sticker to the smart object and save. When you go the mockup take a look at the ‘Design Adjustments’ folder (layer #2), there are two layers and you only want one to be showing. If you added a skin show/enable the ‘Design Mask – Skin’ layer, if you added sticker show/enable the ‘Design Mask – Sticker’ layer. The reason for this is the stickers layer will add the look of a printed sticker on the laptop.

That’s all. Hope you have fun and we’re excited to see what you come up with.

What do you think of the new promotional templates? Did you find the video tutorial helpful? Please let us know in the comments.

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