We all know the old adage sharing is caring, right? Well, it turns out it’s very true, especially where art is concerned.
Sharing the artwork of other artists is a great way to spread your own online presence while making friends and supporting fellow independent creators. You can use social media platforms to share works that you didn’t make yourself, but that you admire as a way to engage with other communities of creative folks. The post below outlines the ways in which sharing other artists’ work is beneficial and includes practical tips on how exactly to do this.
If I had to choose one way to network, promoting the work of my fellow artists would be my first choice as you can reap the benefits of self-promotion without directly being a salesperson. It’s a great way to politely connect and give a nod to artists that you genuinely admire.
Networking by sharing also demonstrates that you actively care and are engaged with your artistic peers. It lets everyone know that you’re checking out the work of those around you and that you can appreciate it. When I think of the kinds of artists that I want to associate with, hang out with, or collaborate with, this is who comes to mind.
You can use the power of social media to find other communities that make similar artwork or share interests with you. By helping to build support bases for existing artists, you can inadvertently increase the exposure of your own art. The cliches “one hand washes the other” and ” you scratch my back and I scratch yours” really apply here.
Make sure you’re sharing with like-minded supporters of your artwork. You can usually tell if another artist or illustrator will have these supporters by checking out their social media profiles. You can see that you have common subjects, themes, or mediums in your work, and can gain followers and customers that way. This practice opens up the possibility of collaborations, exhibitions, or future professional connections. The best platforms for this are Twitter, Facebook, and Instagram.
Try it now: Search Redbubble and find an artist you dig. Then share something from her on Twitter or Facebook with a friendly message and a link to the work on RB. Also, make sure you always credit and tag the work you share as a matter of courtesy. Give credit where credit is due.
If you share another artist’s artwork that you really appreciate, you’re helping to support their creative practice. Retweet their Twitter updates or post their work on your Facebook page. We all know that artworks and inspiration aren’t generated in a vacuum, and reaching out to other artists and designers can foster real communities that help generate new friendships, sales, and work. In short, connecting can help you feel less alone while working on your own stuff, and that’s always a positive thing.
Also, how cool is it if you help make some dough for an artists you love?
One of the reasons I like this method is that it allows for spontaneity and flexibility while functioning as an exercise in simply enjoying artwork. If you like it, share it. Simple as that.